Rob O’Keefe
Vice President, Brand Strategy

With over 25 years of advertising and marketing experience, Mr. O’Keefe is the architect of TMP Worldwide’s brand platform, designed to enable organizations to develop a robust employer brand. As a practitioner, Rob is actively involved in developing supportable and sustainable value propositions and employer brand strategies that lead to differentiated internal and external communications platforms.

His recent topics include Employer Brand Management, Employment Market Trends, Employment Market Research, Candidate Life-stage Research, Research Design, Employee Value Proposition, and Creative Development.

Recent past speaking arrangements include The Conference Board, International Quality & Productivity Conferences, Human Resource New York, HR Connections, NESHCO, Association of Employment Professionals, HR.com webcast, and the Human Capital Institute (U.S. and Canada).

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Team

The people of TMP Government all live within the Washington, DC area. (Just don’t get us started on whether it’s best to live in DC, Maryland or Virginia.) We all truly understand the importance of supporting government and your vital missions. That’s why we’re passionate about our work and believe in being a truly customer-driven advertising agency. Around here, total satisfaction is the only option. And it shows. In fact, we continually score the highest ratings from all our federal clients, in virtually every sector of government, from intelligence and security to finance and banking.

From art directors to vice presidents to interactive consultants, there are over 50 of us working on nothing but government business. Every working day, you can count on us to arrive at unique creative solutions while managing even the smallest contractual detail. We love what we do. And we think you’ll really like the way we arrive at total communications solutions.

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